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Deal or no Deal creator exits Endemol deal

Dick de Rijk is ending an exclusive deal with Endemol to focus on creating new content on an independent basis.

De Rijk, the creator of Deal or No Deal, has through Dick de Rijk Productions, had an exclusive deal with Endemol spanning over eight years.

As well as Deal or No Deal, which Endemol has sold into over 100 countries since it launched in the Netherlands in 2002, de Rijk has developed other shows for Endemol including Set for Life and Show Me the Money.

“Dick has made a huge contribution to the success of Endemol,” said Paul Römer, Endemol’s head of global programming. “We will undoubtedly look forward to possible future projects with him.”

De Rijk said he hoped to work with Endemol on future projects.