Turner is launching general entertainment channel WB in Pakistan.
The channel will launch a raft of comedies and drama series including The Big Bang Theory and Fringe as well as major feature films in the country and comes three years after the channel debuted across India.
The channel, which will be distributed by Homecast Entertainment, will air blockbuster including The Dark Knight, The Hangover, Sherlock Holmes and Clash of the Titans as well as Friends and Nikita.
Steve Marcopoto, president and MD, Turner International Asia Pacific, said: “For nearly a decade Turner has built its leadership in the Pakistan media and entertainment industry on a bedrock of rich, powerful and compelling content. Now we expand our foundation with WB, leveraging the greatest hits from the largest and fastest-growing film and television library in the world. With a distinctive on-air feel and the biggest hits, it will indeed be ‘entertainment made better’ for all Hollywood movie buffs in Pakistan.”