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Lovefilm ramps up kids content

Lovefilm has signed a deal with DHX Media that will bring an additional 2,000 kids TV shows to its online streaming service in the UK.

DHX Media distributes various kids animation titles, including Inspector Gadget, Dennis The Menace, Mona the Vampire, Paddington Bear and Sonic the Hedgehog.

Jim Buckle, managing director at Lovefilm, said: “DHX Media has created some of the best children’s TV of recent years and we are pleased to bring their great content to our service. Lovefilm Instant is the first choice for parents who want high quality, fun and safe entertainment for their children, so naturally the addition of shows such as Mona the Vampire and Paddington Bear is an exciting prospect for us.”