AwesomenessTV’s Day to lead new Viacom unit

AwesomenessTV’s business chief, Kelly Day, will lead a new digital-focused production unit for US media giant Viacom. Day (pictured) has been named president of Viacom Digital Studios, which will focus on creating digital content across Viacom’s portfolio of entertainment channels and brands. She is leaving youth-focused digital content firm AwesomenessTV, where she was most recently […]

Former ABC & Verizon exec to lead Imagine

Ex-ABC comedy chief and Verizon mobile content boss Samie Kim Falvey has joined Ron Howard’s Imagine Television as president. She will report to Francie Calfo, who has been promoted from president to chairman in recent days. Falvey was most recently in charge of programming, development and production at M4, the proposed mobile video service US […]

TBI Weekly: UK kids TV shake-up

Kids television has been on the agenda this week as the industry gears up for Cartoon Forum and MIPJunior. Kids shake-ups galore News broke that Kay Benbow would leave the children’s division of pubcaster BBC as part of a major team shake-up. Cheryl Taylor will now lead the team in a newly created role of […]

AwesomenessTV hires Bonnie Pan as network head

AwesomenessTV has hired Endemol Shine Beyond’s former president, Bonnie Pan, as head of network. In the newly created role, Pan will oversee video and editorial content across AwesomnessTV’s YouTube channel, social video platforms and all owned and operated platforms. Pan will report to AwesomenessTV’s new CEO Jordan Levin and its president Brett Bouttier, and work […]

2btube & AwesomenessTV sign partnership deal

Spanish-language digital talent agency 2btube has partnered with AwesomenessTV to produce and manage the latter’s Spanish YouTube channel. 2btube will also exclusively represent AwesomenessTV in Spain for advertising and sponsorship agreements. The talent agency has designed a strategy to create new formats with some of its top talent, which includes Luna Dengelis and Catacroquer. Mark […]

Ex-AwesomenessTV chief joins Paramount

AwesomenessTV founder Brian Robbins as joined Paramount Pictures to lead a new youth-skewed division. Robbins will run Paramount Players, which will be devoted to producing films derived from the Nickelodeon, MTV, Comedy Central and BET brands. The move is the first major deal for Paramount since Fox veteran Jim Gianopulos became its chairman and CEO. […]

AwesomenessTV hires Red Bull, NBCU execs for UK

Multichannel network AwesomenessTV has opened a UK office and hired NBCUniversal and Red Bull Media House executives to staff it. Zachary Slatter has been hired as head of European distribution, while Mark Joseph has been named managing director of Europe. This comes soon after Awesomeness signed a production and distribution deal with UK broadcaster ITV. […]

NBCU pumps $500m into Snapchat IPO

NBCUniversal has invested US$500 million in Snapchat’s IPO last week as the latest phase of its ongoing investment in digital media assets. The Comcast-owned broadcast and studio outfit confirmed the purchase after it was reported by NBC-owned CNBC. According to the news outlet, Snap’s stock allocation to NBCUniversal seemed to be the only one made […]

Robbins exits AwesomenessTV

Brian Robbins is leaving AwesomenessTV, the kids-focused multichannel network he founded five years ago. Robbins co-created AwesomenessTV with Joe Davola in 2012, and together they turned the business into the pre-eminent MCN for children and teenagers, ultimately selling up to DreamWorks Animation. With DreamWorks in turn selling to Comcast for US$3.8 billion, and the joint […]

ITV, AwesomenessTV create UK block

Details of the upcoming AwesomenessTV-themed block coming to UK digital terrestrial channel ITV2 have been revealed. 2Awesome is the name of the programming block first touted when broadcaster ITV and youth-skewed digital producer and network Awesomeness joined forces to distribute programming in the UK in July. The pact marks one of the most significant partnerships […]

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