Michael Goodman

HBO Now ‘tops Netflix for customer satisfaction’

HBO Now trumped its US SVOD rivals in most categories of a new customer satisfaction survey conducted by Strategy Analytics. The research firm found that HBO Now ranked highest for customer satisfaction in eleven of 14 categories against competition from Netflix, Hulu and Amazon Video. The 14 categories focused on three key areas: the number […]

US streaming market ‘approaching saturation’

The US video streaming market is showing the first signs that it is “approaching saturation”, according to a new forecast by Strategy Analytics. The research firm claims that the dollar increase in spend by US consumers on services like Netflix, Amazon Prime and Hulu in 2016 will be lower than in 2015 – indicating the […]